Odoo is a comprehensive suite of open-source business applications that help you manage all aspects of your company. From sales and accounting to HR and inventory, the Odoo Standard Apps give you a powerful platform for running your business—all without writing a single line of code.
In this article, we explore the core apps available in the Odoo Online Standard Plan, how they work together, and what makes them ideal for small to medium-sized businesses looking for an efficient and affordable ERP solution.
What Are Standard Apps in Odoo?
Odoo’s Standard Apps are pre-built modules that cover essential business functions. They are fully integrated and designed to work together seamlessly. When you subscribe to the Odoo Online (Standard) Plan, you get access to these apps via the cloud—no installation or technical maintenance required.
You simply select the apps you need from the Odoo dashboard, configure basic settings, and start using them.
Key Standard Apps Included in Odoo Online
Here’s a look at the most commonly used standard applications odoo.com/page/all-apps:
CRM (Customer Relationship Management)
Track leads, manage customer interactions, and monitor your sales pipeline. Odoo CRM helps teams follow up efficiently and close deals faster, with features like automatic lead assignment, Kanban views, and activity tracking.
Sales
Generate quotations, manage orders, and track revenues with ease. The Sales app works hand-in-hand with CRM, Invoicing, and Inventory, enabling seamless order processing and communication with customers.
Invoicing
Create professional invoices, track payments, manage taxes, and send automatic payment reminders. It supports multiple currencies, customer portals, and integration with accounting systems.
Accounting
Odoo’s powerful Accounting app supports full financial management: journal entries, reconciliations, bank synchronization, tax reports, and more. It’s localized for multiple countries, including Bulgaria, and compatible with both cash and accrual methods.
Inventory
Track stock levels, manage multiple warehouses, and control incoming/outgoing deliveries. The double-entry system ensures accuracy and real-time updates across the system.
Purchase
Simplify vendor management, automate reordering rules, and streamline procurement. You can also compare supplier offers and manage purchase approvals.
Website & eCommerce
Build a professional website and launch an online store with no coding. The drag-and-drop builder lets you customize pages, add product listings, and connect your site to sales, inventory, and marketing apps.
Project Management
Plan tasks, assign responsibilities, track project deadlines, and collaborate with your team. Gantt charts, timesheets, and forecasts help you stay on track.
Human Resources (HR)
Manage employees, time off, attendance, and contracts. Additional modules can be added for payroll, recruitment, and performance reviews.
Marketing
Run email campaigns, social media posts, and SMS promotions. Marketing automation tools let you create smart workflows based on user behavior and CRM activities.
How the Apps Work Together
One of the biggest advantages of Odoo is modular integration. All standard apps are built to communicate with each other.
For example:
- A lead in CRM can turn into a Sales Order, which then triggers Inventory movement and Invoice creation.
- An eCommerce order updates the Inventory in real-time, while also logging the customer in your CRM.
- Employee hours logged in Project Management flow into Timesheets and Payroll.
- All data is shared across modules, avoiding duplication and keeping everything synchronized. You can easily navigate between apps using smart buttons, see related records, and work across different business areas—all from one platform.
Easy App Configuration
Each app in Odoo comes with its own settings panel, where you can:
- Activate or deactivate features
- Choose default behaviors (e.g. invoice types, payment terms)
- Connect to other apps or third-party services (e.g. email servers, payment gateways)
- No development or complex setup is required. The goal is to keep your ERP system light, fast, and easy to manage.
Can I Customize the Standard Apps?
Yes, and that’s where Odoo truly shines.
While the Odoo Online Standard Plan is ideal for most companies using default features, customization becomes important when your business processes require something unique.
If you need custom workflows, additional fields, or automation that is not part of the standard apps, you can upgrade to the Custom Plan, and choose one of these two options:
1. Odoo Studio
A no-code tool that lets you modify screens, add new fields, design custom reports, and even create new apps—all via a simple drag-and-drop interface. Perfect for non-technical users who want to tailor Odoo to their needs.
2. Odoo.sh
A managed cloud platform for developers. It allows you to install community modules, write your own code, and deploy custom apps. You benefit from GitHub integration, version control, and automated backups.
These tools will be explored in more detail in our upcoming articles.
Final Thoughts
Odoo’s Standard Apps are a powerful starting point for digital transformation. They offer an all-in-one solution that’s easy to set up, integrates smoothly, and grows with your business. Whether you’re running sales, finance, projects, or marketing, you get the tools you need under one roof.
And when your business evolves, Odoo is ready—with simple upgrade paths to advanced customization via Odoo Studio or Odoo.sh.
Getting Started
Contact us at VitoshaBG for a free consultation on Odoo implementation.